Fans of NASCAR in Alabama will now be able to get their racing fix and save money based on a deal announced by Dale Jarrett Racing Adventure, Inc. The company, today announced that they have entered into an agreement with online coupon giant Groupon. Under the agreement, 120,000 Groupon subscribers in Alabama will be able to get a substantial discount on the adventure which allows them to experience the thrill of navigating the Talladega Superspeedway in a NASCAR style race car.
The Dale Jarrett Racing Adventure, named the exclusive stock car driving school of the Talladega Superspeedway last September, offers racing fans the opportunity to race an authentic race car on a major racetrack. According to the company, individuals taking part are instructed by “top racing instructors, wear real racing suits and safety gear, and pilot a race car that was once driven by one of the racing greats.”
Commenting on the announcement, CEO Tim Shannon said, “We’re impressed with Groupon’s effectiveness at bringing exposure and new business to a wide range of companies throughout America. We’re pleased to team with Groupon to create this special opportunity for Groupon’s Birmingham subscribers by offering a one-time opportunity to experience this heart pounding, adrenalin rush at an incredibly affordable price. Additionally, Groupon pass holders will be offered an opportunity to upgrade into more extensive driving packages.”